Chicago Blackhawks season ticket sales

Client

Chicago Blackhawks

Year

2020

Client description:

Chicago Blackhawks are a professional ice hockey team based in Chicago. They compete in the National Hockey League as a member of the Central Division of the Western Conference.

Campaign Objective:

Direct Response

target audience

Season tickets are pretty expensive so usually, buyers are well-off businessmen and women. We use customer email lists for lookalikes to find this audience.

campaign story

The Chicago Blackhawks will be opening up season ticket sales to the public on 10/6. Customers will be able to choose their seats for the season and pay online.

The tagline right now is "When this is back, we'll need you back". So basically just trying to encourage Blackhawks fans to rally around the team and attend games to cheer them onto victory. The players need their fans back.

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